Gorilla Marketing

By Richard Uren in Promotion

At Handset Detection we don’t mind a little monkey business. So, last thursday, when I found out AIMIA (the Australian Interactive Media Industry Association) had its annual awards night right here in Melbourne it was an opportunity too good to pass up. What better way to reach the heads of digital and interactive luminaries from around the country than to conduct a little gorilla marketing. 🙂 The plan : 1 Man, 1 Gorilla suit and cards.

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